Sézane - Bonjour Seattle

A reopening campaign celebrating Sézane’s permanent return to Seattle, bringing the brand into the city through two distinct visual stories.
The first film follows actress Safia Chabba across multiple Seattle locations, weaving fashion and city life into a character-led portrait of the city.
The second features Japanese dancer Miyu, performing an original choreography aboard a Seattle ferry with the skyline as her backdrop: a playful, movement-led take on the city and its visual identity.

Role
Creative Direction
Concept Development
Talent Casting
Production